I present a model of ’engagement’ to explain how strategic decision makers use different concepts simultaneously to tame wicked problems in a modern business environment. Attention is placed on ’framing’ and ’reframing’ and how this can lead to the resolution of complex problems. I analyze a longitudinal case study of a transport logistics company, where a complex problem was framed through one set of concepts, reframed by another, and eventually tamed. I argue that strategic problem solving involves an engagement of different ideas and a process of reframing to tame wicked problems. Particular attention is paid to how the key actors interacted and how these interactions influenced ’engagement’. I conclude by relating this to modern European managers and the emergent problems they face.